IAOP’s Global Outsourcing 100 logo has been proudly displayed on the websites of thousands of provider and advisory firms of all sizes across the world over the past 14 years as an independent endorsement of performance excellence.
Over the years, the criteria being evaluated have expanded to take into account the latest trends and areas of importance to the industry. This year, IAOP introduced the Excellence in Strategic Partnerships Recognition lists (see related story) and combined its annual listing of the top outsourcing advisors and consultants, The World’s Best Outsourcing Advisors, into the Global Outsourcing 100.
The Global Outsourcing 100 showcases the best companies in the four main areas of Customer References, Awards & Certifications, Programs for Innovation, Corporate Social Responsibility. It also features half a dozen sub-lists identifying top companies in Sustained Excellence (making the list for at least five consecutive years); All-Stars (Achieving a score of 5 or better in each of the judging categories); Top Customer References; Top Awards & Certifications; Top Programs for Innovation; and Top Programs for Corporate Social Responsibility. (For more on the CSR sublist, see related story).
The GO100 continues to bring great value to customers in making their sourcing decisions, especially in today’s changing times.
“We know that buyers use this list to help them see how providers and advisors rank in these key areas,” says IAOP CEO Debi Hamill. “It’s a resource for buy-side companies to find their next partners. We are proud to provide this assessment and celebrate the companies recognized.”
IAOP has seen the list evolve over the years to increasingly focus on collaboration. “We are no longer hearing people say, ‘I’m the buyer, you’re the provider,’” according to Hamill. “Customers are saying, ‘You’re my partner and I can’t do this without you.’ It’s all about collaboration and trust and that is becoming even more important to emerging from this pandemic.”
COVID-19 has made relationships more complex and requires companies to work flexibly and across multiple time zones and platforms. Hamill explains, “Companies that outsource, not only in the traditional sense but also through the wide array of the ever-changing collaborative business models, are scrutinizing their partners very closely, which is why choosing the right partners is more important than ever.”
Evaluation Process Valuable for Applicants
Completing the rigorous opt-in application process that is similar to an RFP provides an introspective that is valuable to companies to better understand their strengths as well as their weaknesses, said Mary Lewis, Manager, Sourcing, T-Mobile, a long-time judge on the evaluation panel.
In judging applications, Lewis says she looks for substantiating data that supports the claims companies make in their applications. Participating in the Global Outsourcing 100 process helps companies identify their unique value and better understand what differentiates them from competitors, she says.
“The application process has always been a great opportunity for us to take stock of how we are truly living our values across the globe, whether it’s through our various regional and local initiatives or the feedback we receive from clients about our performance,” says Scott Nelson, CEO, Occupier Services, Global at Colliers International. “We’ve realized that while we have a large number of fantastic initiatives that showcase our environmental, social and governance, we need an overarching framework, which is currently in development, to tie our regional efforts into a global story of impact and business benefit.”
IAOP recognized 45 companies for being on the list for more than five years, demonstrating their continued excellence over time. These leaders set the bar for excellence and continuously derive value from being part of the program year after year by reaffirming their commitment and credibility.
“We take great pride in the high quality of the legal services we provide to our clients and we are honored to be recognized by organizations like IAOP for that excellence. The GO100 helps us to benchmark our performance and stay at the cutting edge of the industry,” says Neil S. Hirshman, COP, Partner, Kirkland & Ellis LLP.
According to Peter George, Partner, Baker & McKenzie, “The distinction of being a leading adviser in global outsourcing reaffirms our confidence and commitment to providing world-class legal services to our clients. We are known for the high quality of our work and our consistency across borders, and ranking on the Sustained Excellence for several years proves this.”
The Global Outsourcing 100 also helps companies stay on top of the latest in the industry and keenly focused on the criteria the judges are considering for the award.
Kevin Parikh, Chairman and CEO, Avasant, shares: “The GO100 also ensures that we keep abreast of the trends in the global sourcing industry and that our business models and recommendations are aligned with these trends. The recognition empowers and drives us to constantly improve so that we can continue to be a GO100 leader, which strengthens our position, and trust by our clients as a leading global sourcing advisor.”
After more than a decade of use, the tool remains a go-to resource.
“We appreciate the opportunity to place on IAOP’s Sustained Excellence list. It’s an important distinction for us as we believe that many clients, employees and stakeholders value the recognition by IAOP,” says Nelson of Colliers. “This process has also acted as an additional outside evaluation to ensure we have the right, consistent focus on key areas within our business plan. The GO100 awards are relevant and important. Any opportunity to consistently demonstrate client satisfaction and high performance over the years definitely adds value. We commend IAOP on the adjustments and attempted improvements they have made to continue to enhance the credibility of the program.”
Inclusion on the GO100 has great promotional value for the companies recognized. Each company selected for the list is recognized at IAOP’s annual OWS event and in a spring 2020 special advertising feature on outsourcing appearing in FORTUNE Magazine.
Following is a sampling of some of the praise by companies included on the Sustained Excellence list from press releases these organizations issued:
"We’re honored to be recognized again by IAOP for being a leader in outsourcing services and for our continued dedication to our clients,” said Steven Quick, Chief Executive, Global Occupier Services (GOS), Cushman & Wakefield. "We truly have the best people in the industry working hard to deliver innovative solutions to meet the evolving needs of occupiers. This recognition backs our reputation as a trusted and valued partner in the industry.”
“It’s an honor to be recognized for this prestigious distinction from the IAOP,” said John Friedrichsen, COO, Global at Colliers International. “Being named to this list for the 14th straight year is a testament to the best-in-class service we provide, as well as strong leadership in areas that really matter to companies’ outsourcing decisions, both of which are synonymous with the Colliers brand and have never been more important.”
“IAOP represents the gold standard of the outsourcing industry,” said Jack Durburg, CEO of Global Workplace Solutions for CBRE. “We’re grateful to our clients for entrusting us with their business. Our continued recognition by IAOP speaks to the talent and global platform we have invested in that allows CBRE to deliver outcomes for our clients that they cannot receive elsewhere.”
“We are proud to be recognized by IAOP for a decade of consecutive excellence,” said Andrew Kokes, HGS Senior Vice President, Global Head of Marketing. “Our goal at HGS is to make our clients more competitive in their industries through continuous innovation that enhances process management and epic customer care. I believe this is why 72 percent of HGS revenue comes from clients that have partnered with us for a decade or more. We thank IAOP for this honor and for affirming that the solutions we provide have transformational impact for our clients.”
“We are honored to be recognized once again as a global outsourcing leader,” said Martin Wilkinson-Brown, Chief Marketing Officer, Sitel Group. “This recognition further supports our commitment as we continue to lead the market with innovation and exceptional experiences with human connection at the core. We are proud to be amongst the best and incredibly grateful for IAOP’s support year after year.”
“We are proud to be included in this list of industry leaders,” said Peter Mullen, Vice President of Marketing at VXI. “This recognition acknowledges and validates VXI’s stellar organic growth, consistent operational excellence, technology investments and confidence of our client base, which includes some of the world’s most recognized brands. This success would not be possible without our dedicated VXI teammates around the globe who go above and beyond for our clients and their customers every single day.”
“Consistently placing as a leading industry player in the IAOP Global Outsourcing 100 list makes us proud,” says Acquire CEO Scott Stavretis. “We work hard to drive success for our clients every day. We have talented people, operational expertise, investments in technology, modern facilities, a spirit of continuous improvement and a values-driven culture. All these combine to make our clients feel safe and confident in partnering with us.”