 | The 2003 European Outsourcing Summit June 2-3, 2003 The Sheraton Brussels Hotel & Towers Brussels, Belgium Produced by Michael F. Corbett & Associates, Ltd. in association with Fortune® Custom Projects and PA Consulting Group |
Part of The 2003 Outsourcing World Summit Conference Series
The 2003 European Outsourcing Summit Program
The 2003 European Outsourcing Summit was a two-day event which blended main-tent keynote presentations, in-depth educational track sessions, self-forming topical discussion sessions and extensive networking and business development opportunities.
The program began on Monday, 2 June, 2003 at 8.30 and concluded on Tuesday, 3 June at 15.30. The Summit was held at the Sheraton Brussels Hotel & Towers in beautiful and historic Brussels, Belgium.
Main session speakers on Monday and Tuesday morning explored the conference’s main themes and provided a clear understanding of the issues shaping outsourcing in Europe.
Multi-track in-depth Educational Sessions were presented each afternoon; more than 15 sessions were offered. These sessions built upon the main session themes examining the outsourcing process from end-to-end, exploring in detail specific types of outsourcing, and offering case studies presented by the actual executive teams responsible for making outsourcing work at their companies.
“An excellent program, lots of motivation and food for thought.”
“Superb networking opportunities.”
The 2003 European Outsourcing Summit brought executives, managers and providers together for a once-a-year learning experience examining outsourcing’s latest developments and future trends.
Since 1998 The Outsourcing World Summit Conference Series has been attended by thousands of business and government leaders from around the world. The 2003 Outsourcing World Summit, held this past February in the U.S., was attended by more than 550 professionals from more than 20 countries around the world.
Main Session Speakers and Panels:
Michael F. Corbett, conference chair and chairman and executive director of The Outsourcing Research Council on Harnessing the Power of Outsourcing’s Next Wave and The Three S’s of Successful Outsourcing
Lode Beckers, chairman and managing director, LOBO n.v. EUROSTRATEGIES, and former chairman of Citibank's Executive Committee, Belgium on Outsourcing in a Changing European Business Landscape
Jean-Marie Descarpentries, chairman of the supervisory board, Sidel and “one of the world’s 25 most influential business leaders,” Fortune Magazine and Francis Vidal, associé, MDM Conseil on Outsourcing or the Revenge of “Métiers”
Larraine Segil, co-founder and CEO, The Lared Group and LSP Inc., Author of “Intelligent Business Alliances” on Rethinking Outsourcing Providers as Alliance Partners
Prof. Leslie Willcocks, University of Oxford, on Latest Developments and Future Direction of Information Technology Outsourcing in Europe
Jagdish Dalal, principal, JDalal Associates, LLC challenges: Offshore Outsourcing - Strategy, Tactic or Fad?
Special Global Sourcing Panel: from Russia, Valentin Makarov, president, RUSSOFT, from China, Shaogang Song, Software Program Director, Torch Centers
Educational Session Speakers:
Paul Dyson, PA Consulting Group; Ron Stratton, Stratton & Company; Graham Pascoe, PricewaterhouseCoopers; Albert Pilger, Pilger Facility Management GmbH; Fred Klammt, Aptek Associates; Alistair Maughan, Shaw Pittman; Bertrand Nouel, Gide, Loyrette, Nouel; Nigel Roxburgh, National Outsourcing Association (NOA); Richard Harrison, PA Consulting Group; William B. Bierce, Bierce & Kenerson
Outsourcing-in- Action Speakers:
Ian Ailles, group finance director, Thomas Cook UK Ltd.; Tom Donnelly, director, managed services Avaya; Paul Evans, former senior VP HR, Prudential Financial; Bob Gunn new business executive, Exult; Jean-Francois Poisson, general manager, Bell Canada and more.
Program Structure
Sunday, 1 June, 2003
16.00 Early Conference Registration and Reception
Monday, 2 June, 2003
07.30 Registration and Continental Breakfast in
Exhibition Hall
08.30 Main Session – Keynotes
12.00 Networking Luncheon
14.00 Education Track Sessions – Three Rounds
17.30 Day One Program Ends
19.00 Cocktail Reception – Brussels’ Famed Cartoon Museum Sponsored by Sapient
20.00 Sponsored Private Dinners
Tuesday, 3 June, 2003
07.30 Continental Breakfast in Exhibition Hall
08.30 Main Sessions – Keynotes
12.15 Topical Tables Luncheon
14.15 Educational Track Sessions
15.30 Conference Close
Ninety-three percent of attendees saying The Outsourcing World Summit meets or exceeds their expectations.
The Program - Keynote Presentations – Monday, 2 June, 2003
08.30 – 09.20 | |
Harnessing the Power of Outsourcing’s Next Wave | |
 | Michael F. Corbett Conference Chair and President & CEO Michael F. Corbett & Associates, Ltd.  |
Learn: How outsourcing has become an essential tool in managing today’s and tomorrow’s organizations. Business changes come as waves gathering shape, gaining energy and momentum, and then crashing across the companies that find themselves in their path. Those companies that anticipate and react quickly to these waves of change can often rise with the tide; those that don’t are often crushed by the impact. Technology, reengineering, the Internet, globalization, terrorism, and corporate responsibility are some of the waves reshaping business today. Outsourcing is another. Michael Corbett welcomes Summit delegates and begins the learning with a clear and insightful analysis of outsourcing as a management tool. He will discuss what outsourcing is, how it came to be one of the most important topics in business today and the current state-of-the-art in outsourcing excellence. Learn these critical skills: - How to determine if outsourcing is right for your organization
- How to establish an individualized value profile
- How to identify the best outsourcing opportunities – using the experiences of companies around the world
- How to lead your organization through the enormous change outsourcing creates
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09.20 – 10.00 | |
Outsourcing in a Changing European Business Landscape | |
 | Lode Beckers Chairman & Managing Director LOBO n.v. EUROSTRATEGIES |
Learn: Prospects for outsourcing in Europe's future enlarged domestic market. |
More than ever, outsourcing will be an efficiency-enhancing alternative. Regulatory and legal constraints may continue to hamper its applicability in certain national contexts in Europe, but increasingly outsourcing will demonstrate its usefulness as a durable solution. At the same time, new issues will arise: workers' safety, consumers' safety, corporate governance considerations are all entering the picture as new parameters. Mr. Beckers uses his far-reaching experience from both the private and the public sectors to examine: - Economic and Monetary Union: Its broader perspective and implications for outsourcing as a management tool
- How the enlargement of the European Union from 15 to 25 countries will impact outsourcing
- Guidelines for applying outsourcing as a cost-reducing and efficiency-enhancing alternative
- A Personal Case History in Outsourcing: Citibank Belgium
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10.30 – 11.20 |
Outsourcing or the Revenge of “Métiers” |
 | Jean-Marie Descarpentries Chairman of the Supervisory Board, Sidel and “one of the world’s 25 most influential business leaders,” Fortune Magazine  | |
 | Francis Vidal Associé MDM Conseil  | |
Learn: Outsourcing’s evolution from a logic of finance to a logic of “best-in-business” competencies. Before, outsourcing concerned uniquely operational and non-strategic activities in order to reduce costs. More and more, however, the outsourcing of activities is now developed with partners; whose areas of competency can be greater than those in any given company. Even certain strategic activities, implicitly close to a company’s core business, are today being outsourced. This is because every company is coming to recognise the strength behind developing its own core competencies. Jean-Marie Descarpentries, one of Europe’s best known business leaders, is joined by Francis Vidal, Associé, MDM Conseil to keynote The 2003 European Outsourcing Summit. In their comments they blend a unique practitioner and advisor’s view of the very real opportunities that outsourcing creates for building organizational value. Their presentation focuses on four key factors for outsourcing success: · The choice of the competent partner · Building a trusting relationship between the company (outsourcee) and the outsourcer: based on mutual competency · Concern for the development of all people concerned · Measure of realised progress and transparent sharing of this progress (profits and experience) | |
11.20 – 12.00 Rethinking Outsourcing Providers as Alliance Partners | |
 | Larraine Segil Co-Founder and CEO The Lared Group and LSP Inc.  | |
Learn: The proven metrics and methodologies for transforming outsourcing providers into strategic alliances. |
Larraine Segil explains how strategic outsourcing is really one of the most critical alliances that any organization can create. Yet alliance techniques, which are know to add value and power, are not often applied to the management of an outsourcing partner. The key is that to manage outsourcing like an alliance executives need to know how to define and apply metrics that increase quality, timeliness and value for both parties. Turf and territorial issues, functional differences, departmental silos and accountability concerns are all known contributors to why this doesn’t happen today. In this session, Segil provides the tools to resolve those problems. Building upon years of experience and research in alliance formulation and management, learn the proven techniques for positioning outsourcing providers as alliance partners – turning them into collaborative resources and ensuring accountability. Topics include: · When an outsourcing provider should and should not be managed as a strategic alliance · The metrics of alliances – how they differ · The challenges when suppliers are of different size, importance and vulnerability · Coordinating internal groups who must collaborate with each other as well as the outsourcing providers · Real, practical management tools for immediate remediation of difficult relationships |
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Keynote Presentations – Tuesday, 3 June, 2003
08.30 – 09.00 | | |
The Three S’s of Successful Outsourcing | | |
 | Michael F. Corbett Conference Chair and President & CEO Michael F. Corbett & Associates, Ltd.  | |
Learn: How strategy, selection and a solid management system are key to outsourcing success. |
Although nothing as complex as a long-term relationship between two companies can ever be distilled down to mere sound bites, Mr. Corbett will draw from his ten-plus years of experience to offer a simple yet essential model for successful outsourcing decision making and execution -- what he calls the three "S's" of successful outsourcing. The first "s" is strategy. Much as the Cheshire Cat advises Alice that which path she should follow 'depends a good deal on where you want to get to,' outsourcing is not an end point, but a means to an end. Successful organizations do not outsource to outsource; they outsource to create specific advantages for their business. The second "s" is selection. This means selecting the right areas to apply outsourcing to and, just as importantly, selecting the right organizations with which to partner. The final "s" stands for system. There must be a management system for making sure that the relationship continues to generate the advantages sought and receives the necessary ongoing investment of time, attention and energy. Once established an outsourcing relationship becomes a strategic asset–just as valuable and just as critical to the organization’s success as any other asset. |
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09.00 – 10.00 | |
Latest Developments and Future Direction of Information Technology Outsourcing in Europe | |
 | Dr. Leslie P. Willcocks Andersen Professor of Information Management and E-business Warwick Business School, London  |
Learn: The risks and detailed components of effective information technology and business process sourcing strategies, and how to address them. |
Professor Leslie Willcocks is co-author of 19 books, including most recently "Global IT Outsourcing: In Search of Business Advantage". He has also published over 130 papers in journals such as Harvard Business Review, Sloan Management and MIS Quarterly and has provided advisory services to UK and US government committees as well major corporations around the world. Professor WIllcocks draws on this experience and quantitative data to provide an in-depth guide to successfully defining and executing an outsourcing strategy that achieves its intended outcomes while minimizing the potential risks. |
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10.30 – 11.15 | |
Offshore Outsourcing: Strategy, Tactic or Fad? | |
 | Jagdish Dalal Principal JDalal Associates, LLC |
Learn: How to take full advantage of offshore outsourcing and why executives often don’t. |
There has been a dramatic rise in offshore outsourcing. Though global sourcing of services is not new, the current wave of offshore outsourcing has heightened executive awareness and expectations while at the same time creating new challenges and risks. As a result, there have been both enchantments and disappointments among businesses that have gone offshore. Why is that? Why is there such a wide diversity of experiences? What makes some successful while others view it as simply the latest business fad? The answer lies in the need for a clear understanding of all of the dimensions of offshore outsourcing and then managing the sourcing process to take the full advantage of the potential. Offshore outsourcing may not be a solution to all outsourcing needs, but it is an approach that deserves careful study, diligent implementation and constant monitoring. Jagdish Dalal, one of the field’s pioneers and leading practitioners will explore: - Some of the myths around offshore outsourcing
- Why businesses do not fully leverage offshore outsourcing’s advantages
- Some of the challenges and how to overcome them
- What’s next for offshore outsourcing
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11.15 – 12.30 | |
Examining Outsourcing’s Global Marketplace | |
 | Chaired by: Michael F. Corbett Conference Chair and President & CEO Michael F. Corbett & Associates, Ltd.  |
 | Jagdish Dalal Principal JDalal Associates, LLC   |
| Valentin Makarov President RUSSOFT  |
| Shaogang Song Software Program Director Torch Centers, P.R. China  |
Learn: The opportunities and considerations in leveraging many of the world’s most important offshore destinations. |
The 2003 European Outsourcing Summit concludes with a lively discussion between representatives from India, Russia and China. It is an exceptional opportunity to gain first-hand insight on the outsourcing experiences, infrastructure robustness, cultural fit and stability available from outsourcing destinations around the world. Key questions to be answered: - What are the region’s inherent strengths and weaknesses
- How many providers are available and what are their depths of experience and capability
- What are the most important business considerations when partnering with providers in these countries
- The first steps to be taken in exploring these opportunities.
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The 2003 European Outsourcing Summit
Program At-a-Glance
Sunday, 1 June, 2003 |
16.00 – 18.00 | Early Registration and Reception |
Monday, 2 June, 2003 |
07.30 | Registration Opens |
07.30 – 08.30 | Continental Breakfast in the Exhibition Hall |
08.30 –09.20 | Harnessing the Power of Outsourcing’s Next Wave Michael F. Corbett, Conference Chair, President, Michael F. Corbett & Associates, Ltd. |
09.20 – 10.00 | Outsourcing in a Changing European Business Landscape Lode Beckers, Chairman & Managing Director, LOBO n.v. EUROSTRATEGIES |
10.00 – 10.30 | Coffee Break in the Exhibition Hall |
10.30 – 11.20 | Outsourcing or the Revenge of “Métiers” Jean-Marie Descarpentries, Sidel; Francis Vidal, MDM Conseil |
11.20 – 12.00 | Rethinking Outsourcing Providers as Alliance Partners Larraine Segil, Co-Founder and CEO, The Lared Group and LSP Inc., Author, "Intelligent Business Alliances" |
12.00 – 14.00 | Networking Lunch |
14.00 – 14.50 | Educational Track Sessions – Round 1 |
| Outsourcing by Function |
| IT Outsourcing | Business Process Outsourcing | Corporate Real Estate & Facilities Services | Global Sourcing |
| Deals that are Shaping the IT Outsourcing Market Paul Dyson PA Consulting | The In’s and Out’s of BPO and How to Realize Benefits from It Ron Stratton, Stratton & Company Graham Pascoe, Pricewaterhouse-Coopers | New Methods in Outsourcing Facility Support Functions Albert Pilger, Pilger Facility Management GmbH Fred Klammt, Aptek Associates LLC | Business Transformation from a Finance Perspective Ian Ailles Group Finance Director Thomas Cook UK Ltd. |
14.50 – 15.20 | Break in the Exhibition Hall |
15.20 – 16.10 | Educational Track Sessions – Round 2 |
| Outsourcing-in-Action Case Studies |
| IT Outsourcing | Business Process Outsourcing | IT and Business Process Outsourcing | Document Management |
| TBD Tom Donnelly, Avaya Case Study Sponsored by Avaya | Prudential Financial Re-engineering the HR Function through BPO Paul Evans, Prudential Financial Bob Gunn, Exult Case Study Sponsored by Exult | Abbey Life IT and Business Process Outsourcing Neil C H Tointon, Abbey Life Peter Thomas Unisys Insurance Services, Ltd. Case Study Sponsored by Unisys | EDS Document Management Outsourcing Paul Clark, EDS Shaun Pantling, Xerox Europe Case Study Sponsored by Xerox |
16.10 – 16.30 | Break |
16.30 – 17.20 | Educational Track Sessions – Round 3 |
| The Outsourcing Process | Outsourcing by Function |
| Strategy | Implementation | Management | IT Outsourcing |
| Marrying Outsourcing’s Commercial, Legal and Technical Issues Alistair Maughan Shaw Pittman | Successfully Addressing Pre-Contractual and Contractual Issues Bertrand Nouel, Gide Loyrette Nouel | Managing Outsourcing as a Core Competency. Jean-Francois Poisson Bell Canada | Launch Plan for a Global IT Sourcing Program Bill Metz Procter & Gamble |
19.00 – 20.00 | Cocktail Reception at Cartoon Museum Sponsored by Sapient |
20.00 | Sponsored Private Dinners |
Tuesday, 3 June, 2003 |
07.30 – 08.30 | Continental Breakfast in the Exhibition Hall |
08.30 – 09.00 | The Three S’s of Successful Outsourcing Michael F. Corbett, Conference Chair, President and CEO, Michael F. Corbett & Associates, Ltd., Chairman and Executive Director, The Outsourcing Research Council |
09.00 – 10.00 | Latest Developments and Future Direction of Information Technology Outsourcing in Europe Dr. Leslie P. Willcocks, Andersen Professor of Information Management and E-business, Warwick Business School, London |
10.00 – 10.30 | Break |
10.30 – 11.15 | Offshore Outsourcing: Strategy, Tactic or Fad? Jagdish Dalal, Principal, JDalal Associates, LLC |
11.15 – 12.30 | Examining Outsourcing’s Global Marketplace Panel Chairs: Michael F. Corbett and Jagdish Dalal Panel Participants: Valentin Makarov, RUSSOFT (Russia); Shaogang Song, Torch Centers (China) |
12.30– 14.15 | Topical Table Luncheon |
14.15 – 15.30 | Educational Track Sessions – Round 4 |
| The Outsourcing Process | Special Topic |
| Strategy | Implementation | Management | Management |
| Forging a Strategy of Corporate Revitalization Nigel Roxburgh National Outsourcing Association (NOA) | Europe: Ensuring an Appropriate Social Strategy in an Outsourcing Context Francis Vidal, MDM Conseil | Achieving Value by Managing the Relationship Richard Harrison PA Consulting Group | Comparative Law of Outsourcing: International Deals and Conflicts of Law Bill Bierce, Bierce & Kenerson, P.C. |
15.30 | Conference Close |
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Speakers are subject to change.
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